Welcome! Start Here.
You’re Here Because You Feel Invisible Online.
Hi, I’m Misti, Founder of Hey Pearl Agency. If you found me because you want to grow your business, attract more clients or get more consistent on social media, you’re in the right place.
But before we dive in, you need to understand something that changed while most people weren't paying attention, most business owners are still playing by the old rules, working harder on things that used to matter but don't move the needle anymore. They're posting consistently, improving their skills and genuinely showing up with value, but they're not being seen by the people who need them most. That's not a failure of effort, it's a gap in understanding how visibility actually works now and that's exactly what I'm here to help you fix.
Here’s why all of this matters right now: AI is making decisions about who gets found before humans ever start searching. Google, AI assistants, Maps, search results, they’re all being filtered and ranked by systems that decide who’s the authority before anyone types your name or scrolls through their feed and social media done the right way is a big part of this.
We believe the foundation of a successful business is your online presence, not just having one but creating an entire ecosystem where your business can thrive regardless of what’s happening in the economy or the market.
After 10 years as a team leader and broker, I watched really good agents struggle. I saw people spending thousands on expensive leads that went nowhere. I watched them chase cold clients who were never going to convert.
I knew there had to be a better way, so I set out to solve the problem and that’s how Pearl was created.
Pearl stands for Process, Efficiency, Automation, Replication and Leverage and it all starts at the place where clients find you first, not where you hope they find you or where you’re posting every day but where they’re actually looking when they need what you offer.
Our strategy is what’s called a blue ocean strategy, which just means we’re not trying to beat everyone else at the same game they’re already playing.
We make sure you are the authority and the voice that clients see first when they go looking, not by outspending everyone on ads or posting 10 times a day until you burn out, but by positioning you where AI and search systems recognize you as the expert they should recommend.
We provide simple, easy to follow systems where anyone can add AI to their business without feeling technology overwhelm or like they need to become a tech person overnight.
You don’t need to understand how the technology works behind the scenes. You just need to understand what to do so it works for you.
I share clear, straightforward information every week that will help you understand where clients are actually finding businesses like yours, what signals matter to the systems making those decisions and how to position yourself so you’re the one they see first.
No tech jargon that makes you feel stupid. No complicated systems that require a team to implement. No expensive courses that promise everything and deliver confusion.
Just real guidance from someone who built a business the hard way, found a better way and now helps others do the same.
If you’re tired of expensive leads, chasing cold lead and wondering why your social media efforts aren’t turning into actual business growth, you’re in the right place.
Come join us every Tuesday at 9am CST to learn more:
👉 AI & Blue Ocean Strategy Webinar
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